BRANDING | 2026

Reinfield Estate is a luxury equestrian destination that merges the prestige of high-end ranching with the rugged spirit of the Western countryside. My goal for this identity was to create a “modern heritage” aesthetic that feels both established and timeless. The central logo features a clean horse silhouette with the founding date integrated into the form,a contemporary take on traditional crests and livestock branding. To achieve a sophisticated, generational feel, I curated a palette of deep earth tones and rich neutrals, balancing classic elegance with rustic textures. The brand’s versatility is showcased through various touchpoints, ranging from refined promotional stationery to environmental signage and realistic livestock applications, ensuring a cohesive experience that honors both luxury and the land.